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Question
______ means locating and identifying the potential buyers.
Options
Preparation
Prospecting
Closing the sale
Post-sale follow-up
Solution
Prospecting means locating and identifying the potential buyers.
Explanation:
Prospecting means locating and identifying potential buyers. It is the process of searching for and identifying individuals or businesses that might be interested in a product or service. Effective prospecting helps salespeople build a pipeline of potential customers, which is essential for generating sales and growing a business.
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